At every seminar, conference or industry summit that I attend, the issue of “Email Deliverability” is always a hot topic of conversation. It just seems like in the circles I run in, that is a key thing people talk about all the time (and for good reason). But, it’s not so often that I hear things in the mass media relating to email deliverability.

I bring this up because last night on Idol Gives Back (Donate Now Online), host Ryan Seacrest said that comedians Jonah Hill and Russell Brand begged and pleaded to organize a celebrity phone bank for the event.

The whole thing was a joke, of course, but when asked where all the celebrities were Hill said:

“The truth is, we emailed all those people, but the email might have gone into the spam file, because our email address is Viagraman182@gmail.com.”

I can only imagine that celebrities such as Tom Hanks, George Clooney, Julia Roberts, etc, etc would have their spam filters set high enough to screen out ‘Viagara’ based emails… I guess celebrities really are just like the rest of us. =)

Although the whole skit was a joke, I thought it was interesting to see the issue of spam and deliverability brought up on such a highly watched show as American Idol.