Well, Santa himself may not send out emails, but this year companies around the globe have realized the benefits of sending out holiday emails to their customers, vendors, friends, and more.

This year Elite Email saw an explosion in the volume of ‘happy holiday’ emails being sent.

Although these ‘holiday wishes’ emails started sending out in mid-December, the emails were blasting out right up until Christmas eve. And, due to the timely nature of email marketing campaigns, many companies were able to launch these relationship-building emails in the last minutes without actually missing the holidays.

These holiday emails weren’t restricted to just an English speaking audience as I saw emails being sent in more languages than you can even imagine.

It was also interesting to see that most companies in their emails were using the phase ‘happy holidays’ as opposed to ‘Merry Christmas’, ‘Happy Chanukah’ or any other popular holiday term.

Since we all know the economy is rough out there, email marketing seems to be the chosen platform for many organizations since it is far more affordable than traditional print cards that also require postage.

As for how many emails originated from the north pole…well, that’s something I’ll have to keep a secret. =)

Happy Holidays!